Listing data matters more than card design
Decide who adds a property and who checks photos, price, location, and availability. Without an update and removal process, user trust declines even with polished screens. Document required fields, languages, and image ownership.
Search and leads
Build filters around real decisions: property type, area, price, size, and status. Maps help only with accurate locations and appropriate owner privacy. Define lead routing and follow-up without exposing contact data beyond authorized roles.
- Agency, agent, owner, and administrator permissions.
- Duplicate and stale listing review.
- A clear inquiry history.
What raises implementation cost
Geographic search, media uploads, chat, subscriptions, payments, CRM integration, and agent analytics are separate capabilities. Do not silently include them in a first release meant to validate listing quality and demand.
An operable first release
Begin with verified listings, clear search, property detail, and inquiries routed to a named team. Measure listing freshness and lead response before building a full property marketplace.